search engine optimisation

The Power Of SEO And Quality Copywriting

The Power Of SEO And Quality Copywriting

Compelling copy can draw up to 7.8 times more site traffic, with increased engagement rates and brand recall. While articles…

Google Algorithm Update May 2022

Google Algorithm Update May 2022

May 25th 2022 saw the start of this year’s first Google algorithm update. With many sites still seeing turbulence from…

Backlink-campaign

What Are Backlinks, And Why Are They So Important?

With over 90% of users not looking further than page one on Google, ranking in the top 10 is more…

7 Reasons Why… Speed Auditing 

7 Reasons Why… Speed Auditing 

Page speed refers to the length of time that it takes to load and display a full page of content…

7 Reasons Why… Professional Copywriting

7 Reasons Why… Professional Copywriting

Does the quality and creativity of your competitors’ web copy stop you in your tracks and have you green with…

7 Reasons Why… SEO

7 Reasons Why… SEO

Your next customer is out there, right now, looking for your services, but who will they find first – you,…

MEDIC! We need a Medic!

MEDIC! We need a Medic!

It’s been a week since the August broad core algorithm update was released by Google. Following the release of the…

August Google Update: Three is The Magic Number

August Google Update: Three is The Magic Number

The Google updates just keep on coming! Google announced via Twitter on Wednesday that they are releasing another ‘broad core…

Google Speed Update: Page Speed is Becoming a Ranking Factor in Mobile Search

Google Speed Update: Page Speed is Becoming a Ranking...

We’ve said it before and we’ll say it again, the world of Digital Marketing is a fast-paced environment with changes…

Black Hat SEO vs White Hat SEO

Black Hat SEO vs White Hat SEO

To celebrate May the 4th, we’ve decided to look back on the long-standing battle between the dark side of SEO…

Does SEO Stifle the Creativity of Content?

Does SEO Stifle the Creativity of Content?

A really interesting piece published by The Drum just before Xmas ponders the best practices for writing content that remains…