AN OPTIMISED CONTENT MANAGEMENT
SYSTEM FOR AN AWARD WINNING EVENTS COMPANY
We set out to create a beautifully designed site, with SEO in mind.
KDM Events’ key priority was to rank number one for a range of key search terms and locations, however, they had been unable to achieve this previously due the nature of their old site.
We focused on creating a seamless customer journey throughout the new site, to maximise user experience and create the perfect foundation for the site to be optimised from the ground up.
We delivered a bespoke WordPress website which focused on providing a strong visual impact for users, with lots of playful user experience details to reflect KDM’s fun personality.
The user journey was split from the start, to create a streamlined experience, with strong calls to action located throughout the site.
Additionally, popular activities and services were placed in prime positions, with the ability for users to book an event within just two clicks of the home page.
A purpose built contact form was also developed, enabling customers to select multiple events and produce a bespoke team building experience.
The bespoke elements that were integrated into the KDM site elevated the entire user experience.
We maximised the ease of use of the site for both our client and their customers, with straight forward and accessible features.
The optimisation of the site from the ground up, during the build process, enabled fantastic SEO results – including page one rankings for over 100 local search terms, increasing organic traffic to the site and improving KDM’s visibility.